Since Mast was a hunter, he drew the inspiration for the now classic Jägermeister logo—a stag with a glowing cross between its antlers—from the tale of St. Hubertus, the patron saint of hunters. Nowadays, Jägermeister is a renowned international drink that should always be served ice-cold and is predominantly enjoyed as a shot, but it can also blend well in cocktails.
This popular German herbal liqueur was developed in 1934 by Curt Mast. He created the base of the drink with 56 different herbs, roots, and fruits that are macerated in a combination of alcohol and water. The procedure is repeated several times, and the drink is left to age in oak casks before it is combined with alcohol, caramel, sugar, and water to achieve a drinking strength of 35% vol.